On such basis, blueformance puts the focus on these fields of activity:
|Developing Future-Ideas||Developing Ventures|
|Developing Visions||Developing Core Competences|
|Developing Brands||Shaping Value-Chains|
|Creating Knowledge||Shaping Cooperations|
|Developing Innovations||Shaping Transformation|
|Developing Vitality||Integrating Stakeholders|
|Developing Strategies||Dealing With Complexity|
|Developing Products||Shaping Sustainability|
The relevance of future-ideas, products and organisations is not based on following change and optimising the status-quo. It is based on creating change - actively, continuously and sustainably.
Therefore, blueformance puts the focus on vitality and agility resting on a creating, interdisciplinary attitude. That is why, blueformance connects 3 Bs which are relevant to any organisation or venture:
• Brand - for values, identity and culture
• Brain - for people and their knowledge
• Brilliance - for active change and innovation
The connection between vision, strategy and action builds the backbone. Relevant stakeholders representing the eco-system take a central position. These pillars build a dynamic but well-balanced and sustainable system.